Chute Gerdeman, Inc.
Robert Burck, a.k.a. The Naked Cowboy, an iconic street performer in Times Square, had the foresight to trademark his name and image. When the Mars company developed an ad campaign depicting its famous M&M candies in and around New York City, they chose to dress up one of the candies…
New Judicial Opinions
Plaintiff Robert Burck is a “street entertainer” who performs in New York City’s Times Square as The Naked Cowboy, wearing only a white cowboy hat, cowboy boots, and underpants, and carrying a guitar strategically placed to give the illusion of nudity. Opinion, p. 3, citing Complaint, paragraphs 5-6. He has…
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